Attracting capital,
not chasing it.
Most founders think raising is about who you know. It isn't. It's about whether your deal holds up when an investor looks closely — and whether they've heard of you before you ask.
Funden gets your deal ready, gets you in front of the right investors, and gives you one expert who runs the whole thing with you.
the capital-readiness process
supported by Funden
across the ecosystem
"We're a complex, seed-stage deep-tech company, so we needed investors who could understand both the opportunity and the risk. Funden quickly figured out where we fit, cast the net in the right places, and got to work fast. The process was light weight, efficient, and easy to work through. Today, I'm thrilled with the calibre of investors and support we've been able to attract."
What happens when
the deal is actually ready.
When your story holds up and investors already know who you are, the conversations change completely.
An intro gets you a meeting. It doesn't get you a cheque.
Most fundraising advice is about access — who can open a door for you. But there are more founders than ever chasing the same number of active investors. Getting the meeting isn't the hard part anymore. Getting them to believe is.
Investors check you out before they reply
Before anyone answers your email, they Google you. What they find decides whether you get a conversation. An intro gets you past that once. A solid, credible public presence gets you past it every time.
One pitch tells them almost nothing
A deck is a single snapshot. It says nothing about whether you deliver month after month. Three to six months of regular investor updates and visible progress shows them you execute. That's what they're actually buying.
Belief is what gets money moved, not access
An investor writes the cheque when they've seen enough to be confident. That confidence builds up over time, from lots of small signals. No single meeting creates it.
Apply. Get assessed. Get ready.
We work with a small number of founders at a time. Every engagement starts with a full audit of ends with a fundraising setup that keeps working after the round closes.
Apply and interview
Send us your deck and the details of your round. If we think there's something there, we'll book a 30-minute call and go through your story, your numbers and how ready you actually are. We don't take everyone.
Full audit
Investment report, fundability score, gap analysis, data room review, valuation benchmark and a look at how you come across publicly. We find every weak spot in your deal, rank them by how much they're costing you, and tell you how to fix each one. You get all of this in week one.
Your dedicated fundraising expert
You're matched with one senior fundraising expert who owns your raise from start to finish. They make the introductions themselves, brief investors before the call, chase the follow-ups, and tell you straight what's working and what isn't. One person, one number, no handoffs.
Build the deal materials
Pitch deck, investor blurb, investor FAQ, one-pager — everything an investor needs to take you seriously. We work through every gap the audit found.
Set up your investor updates
We set up your monthly investor update system, sent from your own domain, with Funden invisible. Every update makes investors more familiar with you before you ever ask for money.
Keep going and re-check
Monthly updates, pipeline reporting, and a re-score ofyour fundability against where you started. By the time your round opens, the investors on your list have been hearing from you for months.
What's included.
Everything below is part of every Funden engagement.
LiveWe're picky. On purpose.
We work with pre-seed to Series B founders who are serious about getting their deal right. We'd rather tell you we're not a fit before you apply than after.
Funden is right for you if:
Funden is not right for you if:
If the deal has real potential, we'll help you prove it.
We read every application. If we think you've got something, we'll book your interview. If we don't think we can improve your odds of raising, we'll say so — and tell you what needs to change first.
Submit your application
Send your deck and a few details about your round.
30-minute interview
We go through the story, the numbers and how ready you are.
Decision
If we can move the needle, we'll tell you how and when we can start.
Start
Full audit in week one, and you meet your fundraising expert.
Apply now
Limited availability · Applications reviewed on a rolling basis